ANALYSIS OF ENDORSEMENT SERVICE COOPERATION AGREEMENTS FROM THE PERSPECTIVE OF FIQH MUAMALAH

(Case Study of Local Influencers in Banda Aceh)

Authors

  • Nurul Anisa Mahasiswa
  • Ali Abu Bakar

DOI:

https://doi.org/10.22373/al-mudharabah.v6i2.8333

Keywords:

Gharar, Tadlis, Ijarah, Fiqh Muamalah, Endorsement

Abstract

This research has the practice of Jasa endorsing a cooperation agreement between influencers and business actors in Banda Aceh City, based on Fiqh Muamalah. Research using qualitative introductory language with case studies and interviews of several local influencers. Research results show that practical support in Banda Aceh is generally carried out informally through oral opportunities or clear, written contract brief messages. This implicates the emergence of undergarments and tadlis, especially regarding the unclear object of service, payment mechanisms, and obligations of each party. The analyst Fiqh Muamalah indicated that the endorsement account could be categorized as a looted deed. Still, its validity was often given because it did not fully meet the terms and conditions of the deed. This research provides a normative and practical perspective using an endorsement contract model that conforms to Sharia principles, so it can be a reference for businesses, influencers, and regulators in fostering fair, transparent, and Islamic digital business practices.

References

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Published

02-12-2025

How to Cite

Nurul Anisa, and Ali Abu Bakar. 2025. “ANALYSIS OF ENDORSEMENT SERVICE COOPERATION AGREEMENTS FROM THE PERSPECTIVE OF FIQH MUAMALAH: (Case Study of Local Influencers in Banda Aceh)”. Al-Mudharabah: Jurnal Ekonomi Dan Keuangan Syariah 6 (2):497-511. https://doi.org/10.22373/al-mudharabah.v6i2.8333.

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